January 8, 2010 — The American Botanical Council (ABC), America’s leading nonprofit herbal research and education organization, has teamed up with the producers of a popular public television series to create “Herbal Insights,” a new segment on popular herbs and herb issues. ABC Founder and Executive Director Mark Blumenthal has co-created and recorded “Herbal Insights” segments for Healing Quest, a public television show co-hosted by entertainment icon Olivia Newton-John and co-producers Judy Brooks and Roy Walkenhorst of Lightbridge Productions in Sonoma, California. The new season’s shows with the “Herbal Insights” segments began airing in select markets on January 2, 2010, and are scheduled to run throughout the year. A preliminary schedule for these episodes is available here. The first seven “Herbal Insights” provide brief profiles on the following popular herbs: chamomile (Matricaria recutita), peppermint (Mentha x piperita), ginger (Zingiber officinale), licorice (Glycyrrhiza glabra), marshmallow (Althaea officinalis), senna (Senna alexandrina), and *slippery elm (Ulma rubra) bark. *(our Note) While Slippery Elm is a great herb be mindful that it is endangered.