Judge Dale S. Fischer has set January 6, 2009 as the starting date
for a potentially landmark civil suit against Johnson & Johnson over
its alleged false advertising of the artificial sweetener Splenda.
The central issue before the court is whether the advertising of
Splenda -- a man made chemical sweetener containing chlorine -- makes
consumers believe it is a natural product, by using taglines like
'Made from sugar, so it tastes like sugar' and similar advertising.
Internal documents show Johnson & Johnson knew that its Splenda
advertising was causing consumers to believe that Splenda is natural,
even though it is not. Although rulings in France, Australia and New
Zealand have found Johnson & Johnson's advertising of Splenda to be
deceptive, the company continues advertising in the United States
that remains the subject of legal scrutiny and public criticism.
Lead Sugar Association attorney Mark Lanier declared: 'Now we look
forward to presenting the truth about Splenda to the jury and
focusing on the very real effect of misleading advertising. We are
confidant that the outcome will be a victory for consumers everywhere.'
Additional background information can be found at
SOURCE The Sugar Association
(Source: PR Newswire )
THE LETHAL SCIENCE OF SPLENDA,A POISONOUS CHLOROCARBON
By James Bowen, M.D.
James Bowen, M.D., A physician, biochemist, and survivor of aspartame
poisoning warns about yet another synthetic sweetener, Splenda.
Hawaii, May 8, 2005 -- The chemical sucralose, marketed as "Splenda",
has replaced aspartame as the #1 artificial sweetener in foods and
beverages. Aspartame has been forced out by increasing public
awareness that it is both a neurotoxin and an underlying cause of
chronic illness worldwide. Dr. James Bowen, Researcher and
"Splenda/sucralose is simply chlorinated sugar; a chlorocarbon.
Common chlorocarbons include carbon tetrachloride, trichlorethelene
and methylene chloride, all deadly. Chlorine is nature's Doberman
attack dog, a highly excitable, ferocious atomic element employed as
a biocide in bleach, disinfectants, insecticide, WWI poison gas and
"Sucralose is a molecule of sugar chemically manipulated to surrender
three hydroxyl groups (hydrogen + oxygen) and replace them with three
chlorine atoms. Natural sugar is a hydrocarbon built around 12 carbon
atoms. When turned into Splenda it becomes a chlorocarbon, in the
family of Chlorodane, Lindane and DDT.
"It is logical to ask why table salt, which also contains chlorine,
is safe while Splenda/sucralose is toxic? Because salt isn't a
chlorocarbon. When molecular chemistry binds sodium to chlorine to
make salt carbon isn't included. Sucralose and salt are as different
as oil and water.
"Unlike sodium chloride, chlorocarbons are never nutritionally
compatible with our metabolic processes and are wholly incompatible
with normal human metabolic functioning. When chlorine is chemically
reacted into carbon-structured organic compounds to make
chlorocarbons, the carbon and chlorine atoms bind to each other by
mutually sharing electrons in their outer shells. This arrangement
adversely affects human metabolism because our mitochondrial and
cellular enzyme systems are designed to completely utilize organic
molecules containing carbon, hydrogen, oxygen, nitrogen, and other
compatible nutritional elements.
"By this process chlorocarbons such as sucralose deliver chlorine
directly into our cells through normal metabolization. This makes
them effective insecticides and preservatives. Preservatives must
kill anything alive to prevent bacterial decomposition."
Dr. Bowen believes ingested chlorocarbon damage continues with the
formation of other toxins: "Any chlorocarbons not directly excreted
from the body intact can cause immense damage to the processes of
human metabolism and, eventually, our internal organs. The liver is a
detoxification organ which deals with ingested poisons. Chlorocarbons
damage the hepatocytes, the liver's metabolic cells, and destroy them.
In test animals Splenda produced swollen livers, as do all
chlorocarbon poisons, and also calcified the kidneys of test animals
in toxicity studies. The brain and nervous system are highly subject
to metabolic toxicities and solvency damages by these chemicals.
Their high solvency attacks the human nervous system and many other
body systems including genetics and the immune function. Thus,
chlorocarbon poisoning can cause cancer, birth defects, and immune
system destruction. These are well known effects of Dioxin and PCBs
which are known deadly chlorocarbons."
Dr. Bowen continues: "Just like aspartame, which achieved marketplace
approval by the Food and Drug Administration when animal studies
clearly demonstrated its toxicity, sucralose also failed in clinical
trials with animals. Aspartame created brain tumors in rats.
Sucralose has been found to shrink thymus glands (the biological seat
of immunity) and produce liver inflammation in rats and mice.
"In the coming months we can expect to see a river of media hype
expounding the virtues of Splenda/sucralose. We should not be fooled
again into accepting the safety of a toxic chemical on the blessing
of the FDA and saturation advertising. In terms of potential
long-term human toxicity we should regard sucralose with its chemical
cousin DDT, the insecticide now outlawed because of its horrendous
long term toxicities at even minute trace levels in human, avian, and
"Synthetic chemical sweeteners are generally unsafe for human
consumption. This toxin was given the chemical name "sucralose" which
is a play on the technical name of natural sugar, sucrose. One is not
the other. One is food, the other is toxic; don't be deceived."
Dr. Bowen also calls attention to another seldom recognized and
deadly permanent effect of these chemicals: "Aspartame, sold as
NutraSweet, Equal, E951, Canderel, Benevia and under other names, is
a hypersensitization agent which causes Polychemical Sensitivity
syndrome. Chlorocarbons strongly induce uncurable hypersensitivity
diseases which are now becoming rampant." (James Bowen, M.D.)
Doctor Bowen has spent 20 years researching artificial sweeteners
after his use of aspartame resulted in being diagnosed with Lou
Gehrig's disease. Dr Bowen's intention is to warn the world of the
toxicity of tabletop poisons like aspartame, Splenda and Neotame.
For more information on aspartame and Splenda click on the Aspartame
Information List on
Bowen can be seen in the movie "Sweet Misery: A Poisoned
World." www.soundandfury.tv See how aspartame was approved by
for more information on the movie
Aspartame Toxicity Center:
Aspartame and brain tumors cases for litigation contact Dr. Betty
Currently taking states New York, and New Jersey
A medical text, Aspartame Disease: An Ignored Epidemic by H. J.
Roberts, M.D. presents, 1038 pages of aspartame horrors.
Russell Blaylock, M.D., has published Excitotoxins: The Taste That
Kills on the subject,
Note by Dr. Betty Martini:
Dr. Betty Martini says "the controversy rages over Splenda
(sucralose). Is it safe and natural like sugar or is it a chlorinated
hydrocarbon? As lawsuits fly, consider the chemistry of this
She adds: "The FDA denied approval of aspartame for 16 years since it
was created and then caved in to political/economic pressure when Don
Rumsfeld, CEO of the manufacturer, was brought to Washington by
Ronald Reagan. A new FDA Commissioner was appointed to approve it
then became a consultant for NutraSweet's public relations firm for
$1,000/day on a 10 year contract. Forthcoming has been a global
epidemic of disability and death. One might expect FDA to be more
cautious next time, yet FDA approved the toxic chlorocarbon Splenda
without hesitation and without any long term testing on human subjects."
Dr. Betty Martini, D.Hum, Founder
Mission Possible International
9270 River Club Parkway
Duluth, Georgia 30097
www.mpwhi.com, www.dorway.com and www.wnho.net
Aspartame Toxicity Center, www.holisticmed.com/aspartame
Aspartame Information List (also Splenda and other dangerous
sweeteners), www.mpwhi.com, scroll down to banners